The Wall Street Journal - after a taste test with Absolut, Stoli, Finlandia, and Smirnoff ranks Z Vodka #1 as:
"The only vodka we tasted that inspired unreserved, unanimously favorable opinion."

The Washington Post warns: "Z Vodka is taking on the big boys, Absolut and Stoli."

"Deliciously Smooth," says Smart Money about Z Vodka.

The Beverage Journal calls Z Vodka: "The Hottest New Imported Vodka."